"STORA ENSO PACKAGING" RECEIVES INTERNATIONAL PACKAGING AWARD

“Stora Enso Packaging” Ltd. has received the international “Award for Packaging Excellence” for the packaging of the book “Day of Miracles” in the international competition “WorldStar for Packaging” organized by the World Packaging Organization.  This industry recognition is a significant achievement and a testament to the high quality and competitiveness of packaging produced in Latvia.  The award ceremony took place on June 15^th this year in Bangkok, Thailand, during the packaging exhibition “ProPak Asia”.

435 entries from 41 countries took part in the competition. The winners were selected by an international jury of 44 experts from more than 40 global packaging organizations, associations and institutes. “Stora Enso Packaging” packaging for the book “Day of Miracles” was entered in the “Toys” category. It should be noted that Latvia’s entry is the only winner in this category.

The packaging for the book “Day of Miracles” was awarded 1st prize in the presentation packaging category in the national competition “The Best Packaging in Latvia” organized by the Packaging Association of Latvia in 2022.

The packaging of the book is designed as a package for both transport and sale. The packaging is also given a second life: the postal dove, marked with perforation lines, can be used as a cardboard toy or decorative object by cutting and folding it out of the box. The book is placed in the box and the packaging looks like a gift that can be sent by post. This primary packaging replaces the plastic film sleeve of the book and is made of an appropriate material – lightweight, durable corrugated cardboard containing recycled waste paper.

“Stora Enso Packaging” receives the Packaging Excellence Award for the third time: in 2023 for its packaging for the “Choppy Bike” balance bike and in 2018 for its transport packaging for the “Brum Brum Bike”.

“WorldStar for Packaging” is the largest professional competition in the world and the winner’s award is a testament to outstanding achievement in the packaging industry. The World Packaging Organization has been running the competition since 1970, inviting the best packaging from Europe, Asia, the Americas and Africa to be nominated each year by national juries. Twenty-three awards have been presented to Latvian companies since 1998, when they began participating in the prestigious WorldStar competition, including “VG Kvadra Pak”, “Stora Enso Packaging”, “Tukuma Piens”, “Latvijas Balzams”, “Dobeles Dzirnavnieks” and others.

The Packaging Association of Latvia (PAL) is an organization that represents entrepreneurs of Latvia – packaging manufacturers, traders, users, experts. Since 1996, PAL has been a full member of the World Packaging Organization (WPO). The main goals of PAL: to ensure the development of the packaging industry, the introduction of advanced packaging technologies, the establishment of rational used packaging management systems in the country, targeted communication in relations with the legislator, consumers, society.